Video: How to make edit web text so it jumps out at the reader.

Web copywriter, Oren Shafir, of Zoom Digital, demonstrates how to make copy jump out at the visitor.

Why your kid's school website sucks - and what to do about it

Get short, useful tips and stay up-to-date on the latest digital marketing trends.

3 ways Google's new "mobile-friendly" algorithm change could hurt your business

After April you could lose web traffic.

The right tone of voice for your business communication? Conversational! Here's how you engage your audience.

The Speak Up App is important as I strive to be an authentic leader. Authentic leaders arise out of situations that call for change; being able to speak up in such times makes that person a leader.

Does your audience have attention span of a poodle? Here's 3 ways to make sure your digital content gets read.

Does your audience have attention span of a poodle? Here's 3 ways to make sure your digital content gets read.

It's not enough to shorten web text. You need to wrap it and tie it with a bow if you want people to take it in.

Seed Paper Invitation - Instead of paper wedding invitations, use seed-embedded cards. More tree-free alternatives for wedding invitations include hemp, bamboo, banana stalk and sugarcane paper.

5 ways to make your Home page clean and powerful

5 ways to make your Home page clean and powerful - Zoom digital


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