anna-vital: “ How To Think Visually Using Visual Analogies Most research in cognitive science explores how we see things but little research is done on how we understand what we see. Understanding is the ultimate test of how good your visualization.
Sans Serif Sans Serif is the opposite of Serif, I remember this by saying that San Serifs as no tales. Sans Serif fonts are my preferred fonts, especially as some San Serif types gives a more modern feel and approach to work.
Is there a difference between older logos and more recent logos in the use of type/text vs design/graphic image? This logo is very traditional. I find that modern logos tend to be very simple and symbol based, while older logos are more text based.