Una Mcdonald
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IBM Smarter Cities campaign. Ogilvy  Mather, France. Kaan said "This one is an IBM smart cities campaign product/ad. It is great because it is intelligently complementing the ad with the functionality of the design, so perfectly that the audience really gets the idea of the “Smarter Cities” out of this design."

"This one is an IBM smart cities campaign product/ad. It is great because it is intelligently complementing the ad with the functionality of the design, so perfectly that the audience really gets the idea of the “Smarter Cities” out of this design.

American designer Paul Rand (1914–1996) defined design as a unified activity, based on analysis and governed by imagination. Throughout his lengthy career – in which he created some of world’s most successful and recognizable logos such as those for IBM,  UPS, and ABC – his design work was governed by fundamental principles such as beauty, intelligence, repetition, symbol, and humor. He set new standards for graphic design.

American designer Paul Rand defined design as a unified activity, based on analysis and governed by imagination. Throughout his lengthy career – in

heinz.

Heinz Tomato Ketchup This ad shows the need to satisfy curiosity. It shows this by having the ketchup bottle look like slices of tomatoes. Which satisfies the curiosity that it is made with real tomatoes.

Alphabetics: An Aesthetically Awesome Alliterated Alphabet Anthology. Illustrated by Dawid Ryski, - created via

Alphabetics: An Aesthetically Awesome Alliterated Alphabet Anthology. Illustrated by Dawid Ryski, illustration, book, kids

Happy Hour

Email marketing is quickly becoming one of the most popular forms of Internet advertising.